Archive for December, 2009

The power of pricing and the power of quality. Everyone would want a Jaguar for $500 but no one in their right mind would purchase one at that price.
Just as it’s reasonable to spend $300 on a pair of Michael Khors jeans—unless they’re from DI.
What I’m trying to say is that even though on paper [...]

Valpack savings come in a blue envelope encasing smooth paper ads. Jamba Juice turns to feel to sell their smoothies. In a Valpack promotion, Jamba Juice substituted a coarse paper insert.