Archive for September, 2009

Women: the target market

Saturday, September 26th, 2009

Advertisers have found women to be a major market in targeting potential customers. The blog entitled She-conomy points out the 85 percent of all brand purchases are made by women, razorfish’s recent research Digital Mom found the online presence of women is stronger than ever, and communication companies like Braur Media have started making a [...]

The college student incentive to visit dentist

Thursday, September 24th, 2009

It’s not hard to find an advertisement for one of the many dentists in the area. But for college students, going to the Dentist isn’t even on the list unless there’s a worthwhile reason. A short line in a dentist ad reading “free teeth whitening for new patients” just might do the trick. And beyond that, [...]

A little more on Lowry

Tuesday, September 22nd, 2009

Here is a story featured in BYU-Idaho’s newspaper, Scroll, Today. Just if you’re interested in more. I particularly like the first paragraph : ” A handful of students got an exclusive chance to talk one-on-one with a Newbery award-winning author, Lowis Lowry.” I certainly hope that this “handful of students” was hand selected for this [...]

Did you know Lowis Lowry is in town?

Saturday, September 19th, 2009

Unless you are astutely attentive and very forward in the events jointly offered between the Continuing Education Department and the English Department, you probably did not notice that the school is hosting a Children and Young Adult Literature Conference today. If you’re an Engilsh major, you may have had the upper hand and been in [...]

USPS ships on your schedule, not theirs

Friday, September 18th, 2009

It’s 11:00 p.m. Fortunately, you have till tomorrow to get a package out and on schedule to meet a deadline: your missionary’s birthday. But, right now is the most convenience time for you. Too bad the post office is closed, you think to yourself. Oh, but wait.
Last Monday, BYU-Idaho students opened their mailboxes to find [...]